The 3 social media platforms every business should have
Facebook, Instagram, Pinterest, Tik Tok, Clubhouse, Twitter, LinkedIn and so many more – the list is long. Let’s find out where your target audience is the most active and convert quiet followers into engaging customers. Underneath you have a quick introduction of the social media networks that I think everyone should have.
Meet the Famous Three
Instagram
Facebook
LinkedIn
Welcome our hipster, Instagram
Instagram never goes out of style. With over 995 uploads every second it is one of the most active social media platforms. And just when you think Instagram has it all they launch new features such as Reels and Guides. It can be overwhelming to stay on top of it and use all features to their full potential. Let me help you to grow your brand awareness and boost your engagement.
Meet our grandpa, Facebook
Facebook has been around the longest and is still one of the most used and impactful social media platforms. Did you know that Ads on Instagram are made using Facebook? And that you can only have an Instagram business account when you have a business profile on Facebook? You don’t need to worry, as your Social Media Manager I will guide you through it all.
Say hello to the new kid, LinkedIn
With over 172,800 new users daily LinkedIn is one of the fastest growing social media networks. You might not know yet how to use this platform to your advantage, but this is what I am here for. LinkedIn is a great way to gain a professional audience, build your online presence, find future employees, new collaboration partners, share company news and much more.
WOW!!!
Me, while researching the hard facts
Social media platforms are powerful in attracting your dream clients and raise your brand awareness. The 3 platforms mentioned above are the most relevant for every business. Instagram comes up with new features and new algorithm changes a lot and many active users that are just waiting to get to know you. Facebook gives you the possibility to create Ads and even have an exclusive, private group where people can easily ask questions and connect with you quickly. LinkedIn might be new for you but is a great way to share company related news and attract future employees.
One last thing…
A little insider tip from me: Don’t share the same content on every platform! Why not? A follower does not need to see the same content from you 3 times, instead make sure they want to follow you on every single platform, because you share unique content on each one of them.