20 Hooks for your social media posts

You are finally in bed after a long day and even though you planned to read, you are on your phone just scrolling through TikTok and Instagram. You just scroll, but then there is this video and something about it makes you stop. It catches your attention.

You got HOOKED.

Hooks can be a lot of different things, such as

• sounds

• colors

• text, certain phrases

• details

• and so much more.

Basically, anything that grabs your attention. According to Brandwatch over 500million stories are uploaded to Instagram daily. And that is just stories. Imagine how many uploads the app has if you count posts and reels. Therefore you really want to make sure people do not scroll past your content but give it the time and attention it deserves.

The best way to make sure is to hook them. Here are 20 great Hooks to use in your stories, videos, captions, etc.

1. STOP! What nobody knows about ___
   insert keyword relevant to your industry

2. I share my best-kept secret with you

3. This is how I made ___
   insert something that you define as success and that your target audience craves. Example: If you promote a freelancer lifestyle and want to encourage a lifestyle where you make your own rules: This is how I made sure to never set an alarm again. OR, If you are a social media manager you can write: This is how my client grew 10k followers by working with me.

4. You do not want to miss this

5. Hear me out

6. Attention

7. Steal my exact formula to ___

8. Have you ever ___

9. SURPRISE

10. 3 things every ___ needs (insert group of people)

11. Proof that ___ works

12. What ___ don’t want you to know about (insert group of people)

13. Avoid this.

14. I made this mistake so you don’t have to

15. How I changed the ___ industry (insert your industry here)

16. The best approach to ___

17. The sick truth of ___

18. ___ is your worst enemy

19. How to make more ___ by doing less ___

20. Fall in love with ___

As mentioned earlier hooks can be many different things so here are a few final great ways to hook people.

1. Use the colors red, yellow and green to grab attention.

2. CAPTIAL LETTERS

3. Numbers, Signs, and emojis

Social Media Pro Tip: Remember that people have different interests and your content can never grab the interest and attention of every single user on Instagram, TikTok, Pinterest, LinkedIn, or wherever you publish your content. Therefore you should have a deep knowledge of your target audience and make sure the content you post is relatable to them. This will give you the best results.